Turning business habit into pleasure.
A weekly publishing exploring management strategies for cultural brands, drawing on the global business of music, fashion and culture. Sign up for the mailing list here.
Notes
A weekly publishing exploring management strategies for cultural brands, drawing on the global business of music, fashion and culture. Sign up for the mailing list here.
All of my research and frameworks amount to this North Star. Exploring the vocabulary of duality within my practice. For starters.
Exploring the impact of merchandising on storytelling and brand positioning.
Looking to the DNA of fashion editors to connect taste-making to the concept of curation.
A lot has been said on this platform about cultural brand strategy anchored in world building. Consider Baby Phat a case study. In the mid-2000s, Kimora Lee Simmons used high fashion nuance to build Baby Phat into a cultural entity.
Taste is a social activity that drives cultural capital. Notes on taste communities and brand strategy.
With an ear for hits, Berry Gordy built Motown into an iconic record company. It’s another good example of a flywheel. For music artists and strategists alike.
Flywheel as another word for ecosystem. The purpose of this post is to officially enter this model into the record, using Goop to illustrate.
A roadmap for my blog the next 15-months. In service of play and following my curiosities.